Using a Data Products Approach to Quantifying Financial Benefits of Data

Enlightened CDOs have the opportunity to grow market capitalization (publicly traded companies) or to drive incremental stakeholder alignment (non-public organizations) based on the hidden value of data. Intangibles make up more than 80% of the Enterprise Value of S&P 500 Companies. Traditional definitions of Intangibles include goodwill, customer lists and intellectual property BUT DO NOT include data. Join us to hear how forward-thinking CDOs are using data economics to drive quantifiable financial value for their organizations.

During this webinar, industry experts will cover:

• Best practices to building a data products taxonomy
• Mapping data products to current and potential sources of enterprise value
• Approaches to quantifying financial benefits of data
• Best practices to drive alignment between the CDO and CFO for a successful data monetization program
• Use of publicly-available data sources to drive benchmarking
• Constraints to data valuation given accounting standards such as GAAP
• Importance of financial literacy within the data management community