Estonia bank Luminor joins EDM Council
Wednesday, July 4, 2018
Posted by: Carole Mahoney
Luminor – a contemporary new generation bank and financial services provider in Estonia, Latvia and Lithuania.
Our journey starts with daring to simplify things. And our curiosity drives the change for a better tomorrow. We are here for local businesses and financially active people with entrepreneurial mindset.
We combined the rich experience of the two leading Nordic banks, Nordea and DNB, with local understanding of our home markets and customer needs. We want to serve all customer groups with a special focus on small and medium-sized companies, as well as affluent private clients.
Luminor is the 3rd largest financial services provider in the Baltic banking market with 16% market share in deposits and 23% in lending. We have a wide customer base of around 1.3 million customers and 3000 working professionals.
Luminor’s brand value lies in its deep relationship with its customers and services. We believe that in the modern world we live and work in, we can establish a strong and customer focused culture based on our core values:
Curiosity: Curiosity drives the change for better tomorrow
Collaboration: We praise the teamwork and value the team targets higher than individual
Focus: With a clear purpose, we are empowered to take initiative and act
The name 'Luminor' brings together our two most distinctive strengths. The first part of the name helps convey the brand purpose to build a better tomorrow.
Lumin - is the Latin root term for light, and that’s what we aim to be for the customers, businesses, communities and countries we live and operate in: a trustworthy partner that shows a way forward.
The second part of our name, -nor, refers to the organization’s deep roots in its parent Nordic banks. These two qualities have been combined into one name that can act as a guiding star for customers and colleagues alike, reminding them what the brand stands for and why.
For more information please visit https://www.luminor.ee/en